Even though I’ve not had a telly, it’s been hard for me to miss the recent vibrant campaigns from Tourism New Zealand.
Arguably, New Zealand is one of those dream destinations – a place that most would go to, but most would also see as beyond their reach or means. Tourism New Zealand often run competitions on their Facebook page – a recent one asking users to ‘match the emotion’ to a series of images from the country. Needless to say, I hit the ‘like’ button before you could say ‘Lord of the Rings’.
The latest campaign from Tourism New Zealand requires a bit more effort than the aforementioned example. Stories Beat Stuff is a competition that requires would-be adventurers to submit an image or video depicting what they’d trade for a trip of a lifetime in New Zealand. (See the rather enthusiastic example below for inspiration!) It’s all about the memories and the tales you’ll be able to tell into your old age.
Up for grabs are two experiences; Summer Rhythm will see a lucky winner and their friend/lover/relative (the choice is entirely theirs!) whisked over to NZ for two weeks. There, they’ll road trip it across the coast line and end things at the three-day Rhythm and Vines festival – and because it’s the other side of the world, it’ll be summer too – so you can camp without fear of chilling your toes off! The other experiences is being touted as ‘Beaches and Boats’, a luxury, sand and sun soaked January break packed with opportunities to sunbathe, swim with dolphins and party ’til dawn.
For more details about the competition, click here.
Having not had a holiday for over five years now, I’m intending on going all-out on the campaign trail to win the Summer Rhythm package. I had a big, long think about what I would trade – and what is most precious to me (shoes, guitar, computer and my recent discount IKEA sofa all came to mind!). Eventually I made the following video:
Basically one of the reasons I’ve not been on holiday is, aside from a financial issue, a big time thing. I’ve moved around the country, worked in three different offices in the last year and had more housemates than I can name (probably). I guess I’ve had work-related blinkers on, seeing it as a necessary route to survival and have hardly had time for anything – or anyone. The opportunity to spend two incredible weeks, packing more adventure than ever before, is hard to resist! The fact I’d get to spend it with a friend makes it even more special.
So that’s what I’d give… my time!
Ok, ok! I know what you’re thinking – you’d give your time for the holiday! You’d work… on the holiday? Well potentially, yes. I could be an ambassador for Britain or Tourism New Zealand, representing the Tourism New Zealand website (which is a-may-zing by the way… check out the flickbook-style podcards as you scroll down the page). I’d also give up my time over here, working for charity or doing as requested – I’ll even put it in the hands of people who comment on my video entry, or Twitter or even this blog post.
The competition is open now and closes on the 31st – but don’t worry, the campaign will be running for the next 12 months and they’ll be plenty more opportunities to win over on the Tourism New Zealand Facebook page.
So will you be entering? Or have you got an idea for what I should give up my time to do? Let me know, as always, below…
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